Having gone years since a redesign AOL kids was ripe for a reinvention that defines cool rather than chasing it. The interface respects the unique ways kids read and interact with content while the design goes beyond the expected kid...
view projectLately understanding housing market data requires a masters degree in economics and statistics. Not anymore. Housing Watch untangles the statistical hairballs and sifts through the data heaps to deliver insightful and actionable content. The logo and design language deliver on...
view projectAs a real time news aggregator from over 25,000 news sources, Newsrunner brings you the must read stories on nearly any topic. Getting users attention and engagement in the increasingly competitive real-times news category required a simple,friendly and easy-to-scan design....
view projectSphere represents the reinvention of AOL News as a source of original content from some of the world's most respected journalists. The rapid growth of web technologies and services is creating a mass of news aggregator sites resulting in the...
view projectAs one of the most popular online recruiting tools, Openhire required a site that spoke clearly and directly to HR managers at large companies. This audience requires clear straight forward communication that respects their hectic schedules and need for simplicity....
view projectOnce just a franchise blog of AOL Sports, Fanhouse eventually became the hottest section of the site. The popularity of Fanhouse eventually led AOL Sports to change its name to Fanhouse and change its content from wire feeds to original...
view projectThere's no doubt, MMA Fighting is the fast growing sport in the country right now. With very few sites exclusively covering the sport, AOL's Fanhouse launched MMAfighting.com. The site has quickly become a category leader in MMA with several fighters...
view projectPolitics Daily takes a courageous step away from the late breaking mentality of the web to focus purely on "old school journalism" to provide thoughtful political insights, news and opinion. The strategy has paid off. In its first 3 months,...
view projectAs one of the most popular sections of AOL News, it became clear Entertainment was ready for a site and brand of its own. This led to the creation of Popeater, a site focused on breaking celeb news and a...
view projectCombining the automotive grit of Detroit with NCAA basketball turned out to be a distinct and beautiful combination. The design language and logo translated well through the news pages and game brackets. The end result was a highly successful campaign...
view projectIn a partnership with MTV U, AOL News launched BrightHall.com in late 2008. With a clear mission of bringing the insightful perspective of college students to the masses, Brighthall quickly assembled a strong team of talented student journalists. The site...
view projectWhen you have one of hottest websites for kids, you've got to do something for Halloween. I was able to illustrate and design a fun Halloween experience in the site header with a cast of characters that morph and swap...
view projectJSYK is a site dedicated to speaking to the "tweener" - kids age 9-12. With so many sites talking to either elementary kids or teenagers, the tween audience has few options. JSYK jumps in head first with a site that...
view projectFor one our nation's most historic presidential elections we needed an election night experience that would sort through the massive amounts of data to offer up clear, accurate and easy to scan results. The design was a big part of...
view projectThis unique non-profit encourages philanthropy by promoting the emotional and physical well being of those who routinely and generously give. Philanthropy Project refers to this as a "glow" with each cause having its unique glow color. Philanthropy Project came to...
view projectJumping into the fast growing category of social news, AOL created Propeller (formerly Netscape). The idea was to create social news for the "rest of us". To date the category leader has been DIGG. The audience for DIGG, however, is...
view projectThis early concept for Daily Finance utilizes a new frontier content delivery called "ambient information". The idea is to communicate beyond the word or number with other impulsive sensory cues such as color. In a category like Money & Finance...
view projectFor the 2008 NCAA Basketball tournament AOL Sports secured the sponsorship of Audi and required a visual solution that would stand out from the expected,feel connected to Audi and integrated into AOL Sports . The combination of blackletter type, a...
view projectFinding a point of difference in a category where the content is the same as your competitors is an interesting challenge. As we compared competitor sites with audience profiles it became clear the answer was in seeing our users as...
view projectFor a company passionate about the beauty and potential in old, used and weathered wood, a shiny new business website didn't seem right. Instead a very honest combination of quirky conversational copy and raw wood made for the perfect combination...
view projectAs part of its ongoing conference series, Grove City College in Pittsburgh host this conference tackling the difficult question of "can democracy work in the middle east." The site creates a unique design language by combining imagery and texture from...
view projectWell known VH1 TV & NPR Radio personality, Mo Rocca quickly became one of the most popular journalists for the AOL News "Newsbloggers" franchise. This ultimately led to a dedicated site for Mo's articles and popular interview videos. The design...
view projectGrove City College in Pittsburgh hosts the ongoing luncheon series "American Founders", to discuss modern issues from a founding father's point of view. The site design respects the content with rich historical images and a design language that borrows from...
view project