Science Channel
"Is the Science Channel's surreal rebrand the future of logos?"
– Fast Company
Overview
'One of my first opportunities at Discovery was to contribute to the large scale re-branding project for Science Channel. A central part of the project was to create a new logo that conveyed the same mystery and wonder of science.
So much of the design in the science world stems from a design language that borrows more from human attempts to contain and classify science such as the periodic table or molecule models rather than looking to the infinite mystery science still holds. I abandoned all that with a mysterious, shape shifting logo that, just as science, is more unknown than known. This was an incredibly fun project with a very trusting client.
-Fastco
Goals
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Overview
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vivamus interdum tincidunt risus, at gravida urna dictum et. Nam nec ex id neque congue sodales. Mauris pharetra turpis at dolor suscipit, non sodales ligula porta. Sed faucibus felis orci, et ornare elit porta ut. Cras gravida rhoncus mauris, ut commodo massa molestie quis. Sed faucibus odio et odio condimentum, sed maximus nisl finibus. Vivamus volutpat bibendum finibus. Pellentesque et venenatis velit. Suspendisse convallis cursus odio, maximus tempor massa suscipit ac.
Motion
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